Cloud Wine is an affiliate of Wine Garage, a business that was created to help wine lovers source and purchase wine that is handcrafted from likeminded, artisanal producers who practice sustainability, authenticity and creativity.
Wine Garage’s philosophy is that wine must have individuality, and that individuality relates to small-batch wine, where the producer intimately knows every inch of their vineyard.
The objective for this project was to create a strong digital presence to engage with a new audience and ultimately acquire more customers.
Brand Warrior Communications was engaged to tease out the brand thinking, develop a suitable logo, and create the brand guidelines.
We collaborated with Meghan Made to ensure the design and execution resulted in a contemporary look and feel, suitable for digital and shop signage, and to support the business for future growth.